Theoretical new identity for pan am world airways
Pan Am, officially known as Pan American World Airlines, was the largest international American airline during most of the 20th Century. Before its collapse in 1991, Pan Am was a cultural icon, and during its heyday in the 1960s and 70s, it represented all the glamor and excitement that went along with air travel at that time.
The airline industry has changed significantly since then, becoming much more competitive and much less profitable. This project is what I imagine the Pan Am corporate identity looking like had the company stayed in business up to the present day.
In order to stay competitive as an airline, the new Pan Am logo and identity seeks to create a more modern, updated company image, while still being respectful of its heritage and values. The blue globe logo draws inspiration from different flight paths to major cities circling the globe. The pan am text in the logo references the original "wind swept" typography used throughout the company's history. My goal with this redesign was to create an identity that would feel both contemporary and up-to-date with consumers, while still being respectful of the brand's rich heritage.
This project was completed for a class on investment casting. As part of the project, we were required to design and prototype an object that makes use of the investment casting process. The class took me through the entire design process, beginning with market research, initial ideation, model making, and then on to prototyping and branding, before finally presenting my design.
The process began with thorough research into existing products on the market. What makes some products successful and others unsuccessful? I read numerous consumer reviews of different pepper grinders on the market to get a sense of what users want.
One of the biggest issues people had with existing products was the excess pepper grinds left behind after use.
Keeping this problem in mind, I developed a mission statement prior to sketching or model-making that would seek to address the issue.
I used the internal components of an existing product, since most salt and pepper mills use standard sizes. With these dimensions in mind, I was able to build my design around them.
In addition to the sketches that I did, I also built many different models. Starting with wood, I eventually used 3D printingto quickly make changes to my design in preparation for mold-making. In order to get my wax investment, I made a mold directly from my final 3D print.
After experimenting with many different names for my product, I eventually decided on Equinox. I felt that the name was appropriate, since the equinox is the date when daytime equals nighttime, and this symbolizes salt and pepper.
The final product: a salt and pepper mill set that achieve my design criteria. The issue of residual grinds on the table is solved by simply inverting the design - the grinding end is now facing upward instead of downward.
Check out the full clickable prototype here
Hand-held vacuum inspired by Braun designs of the 1960s and '70s
This project was a redesign of an existing product, a Shark Pet Perfect® 15.6v hand held vacuum cleaner. During the process, I examined the internal components of the existing vacuum, taking into account all necessary components such as intake vents, exhaust vents, filters, batteries, nozzles, buttons, and the dust cap and motor. With these design constraints in mind, I sought to redesign the visual form of the vacuum, making it an object that the user would want to leave out in the open, rather than stow away in a closet whenever it isn't in use. My design was inspired by Braun's products of the '60s and '70s, and in particular the work of Dieter Rams.
This project was a form exploration for a cordless drill. I generated several initial concepts through sketching, and then picked one that I wanted to create using 3D modeling.
Reusable bottle made from recycled laptop keys
The goal of this project was to create a consumer product making use of a material that is thrown away in bulk. We live in a society today that is dominated by disposable products intended for only a brief life span. Bulky plastic packaging, cheaply manufactured electronics, and plastic food containers are just a few examples of products intended to be thrown away. Two huge sources of waste in the world are plastic water bottles and electronic e-waste, both of which pose vast threats to the environment. My design seeks to create an attractive, marketable product that uses a repurposed material, in this case keys from old laptops, as both a selling point and a means to reuse something that would otherwise be thrown away.
A few sketches from various projects, showcasing the ideation and product development that happens before anything gets built or modeled in CAD.
For this project, I was contacted by Otolith Sound, a Washington, DC based startup that has developed a patent-pending solution for motion sickness. The work involved helping them develop a works like model for initial testing, and conceptual drawings and renderings in order to visualize what the device could look like in the future.
The design criteria that Otolith gave me were to combine their technology, which sits on top of the mastoid bone, with a standard pair of headphones. The design is meant to be unobtrusive, and offer a stylish, non-medical look.
Sculptural explorations in tin plated steel and aluminum
These projects were created to explore the properties and processes of working with sheet metal as an assignment for Metal I. The first one explored the material of tin plated steel, and used only cold connections. no glue, welds, or solder was used to create the form. The second two projects were created using 16 gauge aluminum sheet metal, and were created to further explore different connection methods, including rivets and tension.
Spatial experiments in card stock
This project is series of abstract geometric experiments from my fall semester Spatial Dynamics class. The forms are all original designs dealing primarily with negative shape, volume, and planar surfaces. Constructed from card stock.
Miniature Desktop Catapult Toy
This small catapult was designed throw objects over short to medium distances. I deliberately made it more complicated than it had to be, adding a crank to pull the arm back and a clutch that when pulled, releases the arm. The gearing is set up to provide a mechanical advantage, meaning that the crank is rotated several times for every one rotation of the arm
The aim of this project was to visualize an idea I had for an abandoned, forgotten structure. The buildings were modeled in Rhino, while the texturing, rendering, and compositing were done in Blender.
These projects were done as part of courses in Solidworks and Rhino 3D. The rendering software used was Blender Cycles, Keyshot, and Brazil.
Here's my design challenge for google.